3 Reasons Why We Love Our Argan Oil
Argan oil is commonly called the “liquid gold of Morocco” and is a rare and precious active oil sourced from the native argan trees of Morocco, also called the “trees of life.” Argan oil is rich in vitamin E and essential fatty acids and provides deep hydration and nourishment to the skin. It’s important to note that not all argan oils are created equal though. Here are three reasons why we love our argan oil.
01 | Manufacturing Process and Quality
Most manufactured argan oil is refined, bleached, and deodorized. It is important to mention that the refined, bleached, and deodorized argan oils can’t be Certified Organic or ECOCERT approved. The chemical processes also eliminate many of the valuable nutrients and antioxidants from the oil, meaning these oils will not provide maximum visible and long-term benefits in skin care.
The argan oil that we use comes from a company called AAZ ARGAN, and it is Certified Organic and ECOCERT approved. We highly recommend that you look for either of these mentions on any product label containing argan oil. If you do not find these mentions on the label, it is likely a refined, bleached, and deodorized oil.
Our argan oil is cold pressed under 40°C with no chemical solvents. This gives us the highest quality argan oil with beneficial active compounds such as polyphenols, tocopherols, phenolic acids, and squalene, resulting in a highly effective oil for skin care.
02 | Empowering Women
Previously, women in small family businesses of two or three people would collect the argan fruit and extract its oil. Their husbands or brothers would then sell the oil in local markets or exchange it for sugar and other goods. In recent years, however, women’s co-operatives have been created to meet the surge in demand. These co-operatives provide the women with an income, as well as a social experience and improved status. Women regain the capacity to decide, to manage their income and to invest in the future by sending their children to school. The argan oil trade has made changes that will influence the way that society sees women. AAZ ARGAN employees about 4,000 women at over 40 co-operatives.
It is also important to mention that AAZ ARGAN only gathers fruit with the skin intact that has not been eaten by an animal. Animal digested kernels have bacteria that change the texture and odor of the oil that causes the oil to go rancid easily. One liter of animal digested kernels contaminates a 1-ton lot of virgin organic argan oil. Argan oil produced from animal digested kernels is not Certified Organic and is only a fraction of the price.
03 | Sustainability
The Moroccan argan tree is grown exclusively in the barren lands of south-western Morocco. A natural barrier against the advancement of the desert, argan trees prevent soil erosion and protect water resources. The tree is so beneficial to the environment that Morocco’s argan forest was declared a Biosphere Reserve by Unesco in 1998. Still, the forest has been threatened with deforestation, as locals chopped down the trees for building materials and firewood. However, this has diminished in recent years as locals became involved in the production of argan oil. Getting locals involved and providing fair wages has been key to sustainability and stopping them from cutting down the Unesco-protected trees.